Len Ostroff

By Len Ostroff
On September 8, 2010
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Informous Launches – Showcases Packaging Equipment & Machinery Content

We are thrilled to announce the official launch of Informous today.  Like most product launches,  the Informous launch represents months of discussions, planning, execution, tweaking, more planning, more execution, more tweaking, and finally the release of our innovative B2B marketing platform.  More importantly, the launch represents the hard work of dozens of people and companies that have bought into the idea that Informous can – and will – provide a more efficient way for product manufacturers to reach qualified buyers by leveraging existing sales and marketing materials.

Check out the press release for complete details on today’s launch.

While Informous is built to help companies in a variety of industries, we’re launching in the packaging category, with plans to roll out to new vertical markets over the next six to twelve months.  Companies interested in being listed on Informous simply send their marketing and sales collateral via email or provide Informous with permission to pull the content from their website.

The following video – featuring Informous Product Manager Isaac Wood and yours truly – provides an overview of the Informous concept and walks you through a search for packaging equipment and machinery.

Last but not least, we’re looking for as much feedback as possible in order to improve Informous.  If you have ideas or suggestions that would help us improve the site, or if you have any problems using Informous, please send it to us!

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